A Closer Look at Olympic Beijing

People

The people of Beijing are wonderful. They are promptly hospitable, friendly and helpful. They love to have pictures with foreigners for posterity perhaps.. Everyone you’d have any interaction with would bring you joy from to waiters to taxi drivers. Just get prepared to be swarmed and run over on the sidewalks. There are literally hundreds of thousands of others sharing the sidewalks and boulevards with you, but they move deftly around you. There is no rudeness or pushiness. Yes, they are among the friendliest people in the world.

It will really surprise you and impress you mainly with the people and the energy you’d feel from the people. They're just pretty happy people and a great sense of humor and they really are welcoming the world there and that's what you’d feel like. They're really serious and really intense and you have to be also to get ahead and to be competitive in anything with 1.3 billion people. But they also have a really funny side and you’d see just how proud these people are and how much it means for the local Olympic volunteers to be part of the great event.

Weather

The daily weather in Beijing is referred to as being “overcast” with a one to two kilometer thick by several hundred kilometer wide pall of smog. You hardly see the tops of buildings, or clearly across the wide boulevards. You can feel the smog on your skin, in your nostrils and taste it in your mouth. A haze usually hangs over the city for the early part of the day. Anyone with breathing or respiratory problems must have a hard time with it. Or you better not come.

The temperature is rather warm. At street level with the crowds, the temperature must be about 95 F. Everyone is sweaty, and when greetings are exchanged, the hugs and handshakes are slick.

Food

At a Chinese restaurant you’d be served very large dishes of fresh, hot steaming food, plus a couple of large beers and sodas worth a whopping 137 yuan ($23) – that’s for eight people. And no tips for such gracious and prompt service.

Speaking of sense of humor, there was some pretty good Chinglish on the menu when you’d go to a restaurant to enjoy a traditional Chinese hot pot. Among the items was "obese beef," "aftertaste sausage," and "cube roll of moo cow." Doesn't matter what they call it; it was awesome.

There would always be a 24-hour lounge somewhere where those working on the 24-hour clock could stay and relax with a cold beverage whenever the day is done. Here’s an account from a pal: As I’m picking up a tray or two for the crowd, I need to ask the comely young barkeep how late the joint may be open, trying to figure out how early I’d have to get there. She goes, confers with some supervisor ‘cause I don’t think she quite understands my English and comes back to report: "Sir, we are open all the hours.” A local with some knowledge of the place looks at me like I’ve got three heads and says, “Don’t worry, you can smoke in restaurants here. I think you can smoke in hospitals if you want.”

Streets & Travel

Hutongs are the narrow streets or alleys that are formed by the traditional courtyard residences all over Beijing. The neighborhoods where these alley ways exist are usually referred to as hutongs. You’d have a lot of offers from the bicycle rickshaw drivers to take you around, but you can stay on foot and maybe much more exciting.

Taxi cabs, so far, represent the only element of this Olympic experience that needs a serious upgrade. The drivers seem to be from anywhere except this city, for some reason, and don’t know their way around town, or how to find anything. That’s even with the little specialized maps that Olympic organizers have printed out. Sometimes a cab driver misses the mark, but still does you a favor. Even when they’re lost and clueless,

though, the drivers are polite and friendly and provide stories for the telling. If you miss the mark a mile away, a local would insist on escorting you for a walk of the entire distance and he wouldn’t even accept beer money in return. What a walk, though. But you could have beautiful grounds, with lakes, giant trees, gardens, temples, fine old buildings, groups of people doing the Tai Chi thing on flawless green lawns. Well, if you get on the right place…

You see a lot of things in the first class lounges of various train stations and airports – not that I go there very often in these budget-conscious times. Things like famous people sometimes. Free food. The odd drink. Comfortable chairs. And, apparently, bugs. Big, stinking scorpion-like bugs.

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• U-Turn plus bathroom break in Beijing keeps Jen and Kisha from the final three (realityblurred.com)

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Fundamentals Of Design Professional Malpractice

In today’s litigious society, no profession can escape the cost and aggravation of legal claims and suits. Design Professionals, architects and engineers, are no exception. One important and distinct type of claim or suit is the professional liability or malpractice claim.

A variety of other types of claims and suits may be made against the design professional, such as claims for ordinary negligence, such as automobile liability cases, or slip and falls on the company’s property. There are suits for wrongful employment practices such as discrimination, sexual harassment, or wrongful discharge. Finally, there are suits for commercial disputes over contracts, trade secrets, and patents.

Professional liability claims are unique and distinct from other types of claims because they are made against the professional in relation to the performance of professional services and the specific duties owed by professionals which are not applicable to the public at large. As a result special rules and standards apply to these claims that do not apply to other types of negligence actions.

A claimant may file a claim or suit asserting professional negligence, as a tort, such as negligence or misrepresentation, or may assert the claim as a breach of contract claim or that the design professional was negligent in the performance of its contractual duties.

ELEMENTS OF A CAUSE OF ACTION FOR PROFESSIONAL MALPRACTICE

In the absence of a specific contractual undertaking, the architect or engineer design professional owes legal duties to perform their work in accordance with the standard of practice of their profession.

Generally speaking, in order to prevail on a professional malpractice or professional negligence cause of action, the Plaintiff must assert and establish:

a. what the standard of practice is for the design professional under the circumstances;

b. that the design professional violated the standard of practice, and the way in which the standard of care was violated; and

c. that the Plaintiff suffered damages as a proximate result of the violation of the standard of practice.

STANDARD OF PRACTICE

What does it mean for there to be a standard of practice or a violation of the standard of practice? The standard of practice is the exercise of ordinary skill and care common to the professional under the circumstances. It is not the average performance of all professionals or the best performance of professionals. The standard of practice can relate to any aspect of a design professional’s work, from design to construction administration.

Just because a majority of professionals would do a task a certain way or that the claimant’s expert would do it differently does not mean that the way that the design professional performed the task is wrong or was a violation of the standard of practice.

Professional negligence must be contrasted with ordinary negligence. Professionals, like any other person, can be sued for ordinary negligence for matters not relating to their professional duties and practice. For example, if a person slips and falls on ice on their property of the professional, in the course of driving to or from a construction site, negligently causes a motor vehicle accident, those claims would be ordinary negligence claims where the standard of practice would not be applicable.

The design professional does not guaranty success (unless the design professional contractually or expressly makes a guaranty or warranty), and a bad result does not necessarily constitute a violation of the standard of practice.

Ordinarily, a claimant must present expert testimony to support a claim of professional negligence. There is an exception where the alleged professional negligence is a matter of common knowledge, or if the defendant professional establishes by his/her own testimony the standard of practice and breach.

PROXIMATELY CAUSED DAMAGES

Proximate cause is a legal term that involves elements of forseeability and a close relationship between the conduct alleged to impose liability and the damages.

In the context of claims against design professionals for malpractice, it is often alleged that the design professional should have designed the building or system differently, specified different equipment, or omitted something of significance from the design or specifications.

However, where the alleged damages involve things that should have been provided, but were omitted, or where betterments or improvements should have been specified or designed into the building or system, those may not be proximately caused damages. If the additional work or additional equipment, such as more expensive or sophisticated features or controls, would have been required had the design professional acted properly, then those costs would ordinarily have been incurred by the owner at the time of construction if the professional had not been negligent, and are not proximately caused damages. If the alleged damages involve improvements that make the building or system better or more valuable to the owner, then those betterments may not be proximately caused damages as the owner would benefit from those improvements and would have paid for those betterments.

On the other hand, if the cost of providing those improvements including the cost of the additional equipment or system, or the cost of installation of that additional system or equipment is more than it would have been had the design professional properly designed the system or properly prepared the specifications at the outset of the project, then those additional costs may be recoverable as proximately caused damages. For example, if the price of purchasing the additional HVAC equipment has gone up since the original contract and bidding process, or if it would cost more to install the equipment after the fact because other equipment would have to be remove and reinstalled, then those would be recoverable costs and/or expenses.

BREACH OF CONTRACT VERSUS NEGLIGENCE

Completely apart from the issue of professional malpractice for violating the standard of practice, a design professional may be liable for breach of a specific contractual promise or a specific guaranty or warranty.

However, in the absence of such a contractual undertaking or warranty, to what extent is a design professional liable to a third party under principles of contract or tort?

Historically, Defendants and design professionals were not liable to third parties for property damage or bodily injury, or to other contractors for their economic losses, in the absence of privity of contract, i.e., a direct contractual relationship with the party making the claim.

The principles of privity of contract were eroded over the years both in ordinary negligence cases and in professional liability cases and claims have been allowed in most states against professionals by third parties in spite of the lack of contractual privity.

However, at least in Michigan, recently there has been a movement in the opposite direction limiting the liability of contractors and design professionals to third parties.

The court in Matrix relied upon a Michigan Supreme Court decision in Fultz v Union-Commerce Associates, 470 Mich 460-463 (2004) which held that a third party cannot sue a contractor without having a contractual relationship with the contractor in the absence of proving some duty owed to the claimant independent of the duties undertaken by the contractor under the contract with the owner.

Other states still allow suits by third parties against design professionals in the absence of privity of contract.

Third party Plaintiffs which are not in contractual privity with the design professional may also assert that they are third party beneficiaries of the contract between the design professional and the owner and thus entitled to sue. This approach often does not succeed because a third party beneficiary must establish that the parties to the original contract with the owner intended to benefit the third party.

FRAUD AND MISREPRESENTATION

Claims against design professionals for fraud or misrepresentation are generally considered distinct from ordinary malpractice claims involving breach of the standard of practice. They do not require proof of the standard of practice and violation of the standard of practice, but rather have their own independent elements as follows:

a. a misrepresentation or omission of an important fact;

b. the misrepresentation or omission was made negligently, innocently, or intentionally;

c. the claimant reasonably relied upon the misrepresentation or omission; and

d.the claimant suffered damages as a proximate result of the misrepresentation or omission.

Frequently claimants will assert misrepresentation or omission allegations against design professionals relating to errors or omissions in specifications, or in statements made to the contractors in the course of the bidding process or construction or administration of the contract. In such cases, the third party may not be able to establish the necessary element of reasonable reliance where the design professional’s duty is owed to the owner, not the third party.

Claims for misrepresentation often require a higher level of proof, i.e., proof by clear and convincing evidence.

Misrepresentation claims by third parties may be allowed even where professional liability claims based on breach of contract are not, because they are considered to be a distinct type of claim.

STATUTE OF LIMITATIONS/STATUTE OF REPOSE

One of the different rules applicable to professional liability claims is the time period during which a claimant can sue, or the statute of limitations or in some instances a statute of repose. A statute of limitations usually limits a claimants right to sue after a certain number of years after the claim accrues. The accrual date can be the date of the alleged wrongful act, the completion date of a project, the date of the injury or damage, or in some instances, the last day that the professional performed services for its client.

A statute of repose limits the time after which suit can be performed to a certain number of years after a date, often the completion or occupancy of a project or building, without regard to when the injury or damage occurred or could have been discovered. Thus a statute of repose could preclude a suit even though the damages had not occurred or became manifest or discoverable before the deadline.

COMMON CAUSES OF MALPRACTICE CLAIMS

Malpractice claims can arise out of a variety of situations and causes too numerous to relate. However, some of the more common ones are addressed here.

Many malpractice claims arise out of disputes over the scope of work and claims relating to oral agreements or representations. As a result, it is very important for the design professional to document its scope of work and all agreements or understandings, even for small projects and for clients where there is a long term ongoing relationship.

Too often, after an initial proposal or professional services contract for an initial project, and after an ongoing relationship settles in, informalities arise, where formal documentation of the project and scope of work can go by the wayside. If a major loss or claim arises, that prior close or long term relationship may not prevent disagreements over scope of work and duty issues or prevent one party from asserting revisionist history to support their claim. Good documentation is an important measure to prevent malpractice claims and help defeat them when they arise.

Similarly, informal or oral decisions or changes made in the field without the necessary investigation, communication, and documentation can lead to malpractice claims based on ambiguous decisions or change orders, lack of owner consent, or insufficient information.

Failure to address complaints or issues raised by the owner, or contractors, in a timely fashion and respectfully can cause anger and blow out of proportion a manageable issue that could have been solved early at little expense. Complaints over billings or charges that are ignored or blown off can sometimes lead to other claims of poor work or services and snowball into a malpractice suit.

Where delays are caused by unexpected circumstances or conditions, bad weather or supplier issues, claims may be made against the owner for delay damages and extra expenses or result in litigation against the contractor for delayed or uncompleted work, missed deadlines, and poor workmanship. These claims often result in the design professional being brought into the fray and litigation. It is best to identify and address these issues clearly and directly with the owner and contractor and resolve them before the amount of money and time involved becomes critical to either side making litigation more likely.

Common Mistakes In Business Plans

Your business plan is typically the first impression potential lenders of investors get about your business idea. Even with a great product, team, and customers, and you are unable to convey to properly convey your image, it could be the last impression if your plan has some of the following, common mistakes.

Lenders and investors review hundreds of business plan every year and with every plan, lenders and investors become more cynical because the same mistakes pop up with regular frequency. With so much competition for a limited amount of capital, it is imperative to not make these mistakes.

1. Financials

Unrealistic Financial Projections - Simply saying that you are going to do $100,000 in sales is not enough nor can you simply say there is no way of knowing. Everyone knows there is no way to accurately come up with financial projections over the next three years, especially in a start-up. But, what is required in your plan is that reasonable assumptions are made and supported with research. By incorporating a detailed list of assumptions and how you arrived at your numbers, the lender/investor can judge your analysis and decision making process. If you are projecting to generate high sales outside of industry norms, explaining how you arrived at this conclusion is a must. Lenders and investors have seen many, many plans that claim sales are going through the roof once funded and as a result are very jaded at statements like this. Financial data that is inconsistent with industry averages and overly aggressive sales figures will raise flags. Explain every number.

Confusing Cash with Profits - Revenues do not always equal cash. For example, suppose you make a sale this month for $100 that cost $50 to produce. Assuming your buyer doesn’t pay for 30-60 and even 90 days if dealing with state or federal sources (and assuming they all pay), the effect on your cash flow is significant. Suppliers and employees still have to be paid for their work while you are waiting on payment from the buyer.

While you may not have a significant portion of sales coming from receivables, the timing of cash flows is critical for developing a financial strategy as cash flow is much more important than profits. Profits are an accounting concept while cash is money in the bank. If you don’t believe me try paying your bills with profits.

No Adjustment for Seasonality - All businesses are seasonal to some extent, some more significant than others. Seasonality refers to the percentage of sales that are made in a month. For example, most retailers have huge November and December sales and lousy January and February sales. Did you make enough cash during the good months to cover the slow months to cover salaries, rents and lights?

If You Build It They Will Come - Be careful in assuming once your doors open people will be streaming in to buy. You have a new, relatively unheard of business. This is a time when your business is particularly vulnerable as most of new owner’s cash reserves have typically been used to open the store. If sales projections are off during the first couple of months and you don’t have enough working capital to keep the lights on, you may be quickly going out of business.

Insufficient financial projections - Basic financial projections consist of four elements: Income Statements, Profit & Loss, Balance Sheets, and Cash Flow Statements.

For most businesses a three-year projection is sufficient, but if yours is a capital intensive one and will take longer to show profitability then use five. Actual figures are a must if you can get them and any number in the projections needs to be in the business plan narrative. If you are purchasing an existing business use the historical financials to show support for your sales figures.

No Quotes - Any significant expenses should have a quote accompanied in the appendix, especially for construction or remodeling as this is an area where most entrepreneurs slip as they do it themselves and greatly underestimate the costs.

2. Marketing

Failing to relieve the customer’s pain - Businesses are rewarded to make consumer’s pain go away. Pain can include; my car stopped working, my doggie is sick or my tax returns are too hard to prepare.

If your business plan can’t show how you are relieving the customer’s pain, then the chances for success in the marketplace is extremely limited.

Remember pain equals market opportunity. The greater the pain, the greater number of customer’s with this pain and the better you can relieve the pain equals greater market potential.

One Billion Customers Served - Claiming everyone needs your product/service will send a strong message to the reviewer that you don’t know your market and remove any credibility to your plan. In the good old days the shotgun approach to marketing could work as there were limited channels for advertisement. Today with unlimited outlets and more narrowly defined markets, this approach does not fly.

While it’s true everyone eats, not everyone will eat at your restaurant, nor could you effectively advertise to everyone. By researching the segments that are most likely to use your product/service and showing how your message will get to them will ultimately make your endeavor more successful. Having clearly defined target markets will show you have done your homework and be the cornerstone of a marketing strategy that can succeed.

We have no competition - Use this statement if your want your plan rejected. Every business has competition. While there may not be a direct competitor, meaning one that offers the same or similar product, there is always an indirect competitor.

Saying there is no competition tells the reviewer that you have either not done any market research or there is not a market for your product.

3. Organization

Writing For The Wrong Audience - A plan for a lender should be written differently than one for an investor. Banks are interested in seeing the likelihood that debts be repaid and investors are interested in the upside profit potential. Be sure to write your plan to your audience. For both, keep to the facts, keep it clear and keep it simple. If you don’t feel you have the writing abilities to make your plan shine, then get help.

Poor spelling and grammar - Leaving spelling and grammatical errors in your plan only tells the reviewer that you are not paying attention to details and may not pay enough attention to the business. Use spelling and grammar checkers and let others review your plan to make sure there are no errors.

Too repetitive - Many times, plans will cover the same points over and over. A well-written plan should cover key points only twice: once in the executive summary then again in greater detail in the narrative of the plan.

Remove the Jargon - Using simple language is imperative to getting a technical business funded. Don’t think that by using complex terms that lenders/investors will be so impressed with your knowledge that they will whip open the checkbook. Businesses that can’t be understood don’t get funded. If you can’t explain your business to a sixth grader your chances of funding are in jeopardy.

Investors are really only interested in your technology if it solves a problem that people will pay for, is better than the competition, can be protected through patents and can reasonably go to market without spending a lot of money.

Keep the technical details out of the business plan and in the white papers.

Appearance matters - Make sure your plan looks professional. Use professional printing, binding, keeping fonts consistent and easy to read. The more money being requested means investing more time in making sure your plan will stand out from the crowd. Be careful that you don’t go overboard and give the impression that the plan is all style and no substance.

Length - A long business plan does not make a better business plan. All of the industry and marketing research won’t save a flawed plan. Too many plans have been immediately rejected because they are too long. Lenders and investors favor entrepreneurs who can efficiently demonstrate the ability to efficiently get to the point.

An executive summary should be no more than 1-3 pages. Ideally it should only be one page but some complex plans require more. An ideal business plan is 20-30 pages, including financials. Remember less is more!

Use operating plans, white papers and marketing plans for the in-depth details.

Fluffing - Using phrases like "unmatched in the industry;" "narrow window of opportunity;" or "ground floor" are empty phrases filled with hype. If anything, the cynical reviewer will be turned off by the hype and trash your plan. Stick with laying out the facts – what is the problem, how will you solve the problem, how big is the market, how will consumers buy it and what is your competitive advantage. If the opportunity is there the lender/investor will be able to make the decision for themselves.

Overvaluing the business idea - What gives a business value is not the idea but the execution of the idea. A great idea is a start, but almost everyone has had a great idea at some point in their lives. How you will execute this idea is what sets apart a real business from the dreamers.

4. Execution Mistakes

Waiting too long - Funding a business takes a long time. Expect three months at a minimum after finishing your business plan to get funding. Unless you have sufficient capital, other sources of income and can be funded in-house at a bank, this number may be reduced. Bank financing for business with less than two years of operating history are typically funded through an SBA guarantee, which requires additional time, patience and paperwork. Financing through investors is usually an even longer process as they have a lot of people competing for their money and they tend to do significant due diligence to secure their investment. Waiting until you need the money is a sure way to keep your business from launching.

Unreasonable time lines - Many business owners underestimate the timelines for completing milestones. Its human nature to think we can do things faster than is possible. When getting a business started there will be several tasks you could not have anticipated and the some tasks you think will be easy which will end up taking much longer. It is best to overestimate and finish early, rather than scramble and execute your opening poorly.

Failing to seek outside review - When preparing your plan, be sure that you have at least a few people review it before sending it out. Preferably look for people in your industry or who have a specialization in sales, distribution, etc that could lend a fresh set of eyes and find any flaws in the plan. Being so close to the action can keep you from being objective and this additional scrutiny may save you countless headaches and money down the road.

Perfecting - It can be easy to spend countless hours perfecting your plan and ultimately never launching. Remember, your plan will never be perfect and in practice should be continually updated as you learn more about the business, market and customers. Don’t make your plan an academic practice, finish it and get in front of investors and lenders. Use this feedback to see if your plan really needs the additional perfection.

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7 Easy Business Optimization Solutions You Can Apply to Your Web Site Today

Finding affordable business optimization solutions for your Web site can some time be a challenge. Many of the Web site owners I talk to on a daily bases are small business owners that have a limited budget when it comes to advertising and even smaller when they talk about their Web site. One general consensus is that they all know they need to beef up their Internet presence but they all believe the only way to do that is by hiring a company who specialized in Internet Marketing or Search Engine Optimization. What many don’t realize is that with a little time and effort they can apply some basic optimization solutions to their site themselves and usually for free if they are dedicated to making their Web site succeed.

Being a small business owner myself I know how hard it is to juggle advertising dollars and get the most advertising for my money is important. I am going to share with you a few tips on how you can have a sucsesful on-line presence by just putting a little time and effort into your site.

#1 - For Your Visitor

Lets start by taking a good look at your Web site. We all look at our site so many times often we overlook the obvious. Pick up the phone or drop an email to some of your most loyal customers and ask them what they would want to see on your site to help them be better informed about your product or services. Ask them their thoughts and comments on your site. Ask them to give you their honest opinion. Do they see anything that they could suggest to make it better for potential customers? Is there any specific information they fell would benefit a new visitor? It is amazing how getting the prospective of your customer will often open some windows you may have never thought of before and the greatest thing is it does not cost a dime.

Another great way to see how your visitors are using your site you may want to apply some click tracking software to your Web site so you can see how people are navigating through your site. It may be a real eye opener to how you have your pages set up. It will tell you just where and what your visitors are clicking on. Visit http://www.Crazyegg.com and apply a small piece of code to your Web site and start tracking your visitor’s clicks you’ll be surprised at what you discover.

#2 – For Your Visitor

While you are taking a look at your Web site have you given your customers easy access to your contact information on each and every page? Many Web site owners overlook this important aspect. You need to make it easy for potential customers to contact you. You want them to be able to find a way to contact you on each and every page and not just on a contact page. You’re working with split seconds every time someone lands on your page. Make it easy for them tell them exactly what you want them to do. Rather then just saying Call Now! Give them specific instructions.

For Example:

Go pick up your phone and call us now to hear more about this special rate. Time is limited so call now at 800-555-1234

Buy today to take advantage of free shipping ... delivered right to your front door in 48 hours!

Little things that you may not think are important usually are the things that result in making a sale or not. One important factor in advertising is trying to find ways to make what you say different then everyone else. Those that stand out in a crowd are usually the ones that are making the sale.

What can you do to make your information different? Think of your competitors and what they are doing then you do the complete opposite.

These are just a couple of Web design and layout tips to help with your business optimization solutions that will mostly benefit your visitor. Now lets concentrate on a few that the search engines will favor


#3 – For Your Visitor & Search Engines

You only have 3 seconds to capture someone’s attention so start your business optimization solutions right at your title tag. Go to your home page and make a mental note of your title tag (look in the upper left hand corner of your browser the words listed there are what it says in your title tag.) Now go do a search using your most relevant keyword phrase (what you want your visitors to find you on when doing a search) and look at the results that come up.

Look at the title of each result on the first couple pages. How compelling are they? Do they intrigue you to click on them by reading what is listed there? People are looking for instant gratification and they will read the results and normally will click on those that compel them to do so. For example let’s take a look at these results for coffeehouse:

Out of the following results which would you be more inclined to click on?

• Depot Coffee House
• Discover a Cup of Europe at Eurotazza® Coffeehouse
• DJ’s Coffeehouse
• Coffeehouse – Savor the Flavor of Brazilian Coffee

By addressing the instant reaction of your potential visitor you’re compelling them to click on your ad by writing a good title but you’re also creating a keyword rich
title tag that the search engines will favor.

The first impression most Internet users get of your company is the way you describe your site so use your title tag as the most part of your Web site.


#4 – For the Search Engines

Is your Web site compliant? A quick check of your HTML code will reveal if your site is complying with the W3C. I would recommend running your site through http://validator.w3.org/ to test your website for compliance issues with W3C.

Here is a short definition of what W3C compliance is;
The W3C is the World Wide Web Consortium and basically, since 1994 the W3C has provided the guidelines by which websites and web pages should be structured and created.
• Compliance help insure accessibility
• Compliance helps insure that your website is accessible from a number of different devices; from different browsers to the growing number of surfers using PDA?s and cellular phones.
• Compliance will also help insure that regardless of the browser, resolution, device, etc. that your website will look and function in the same or at least a very similar fashion.

Being compliant doesn’t necessary benefit you in terms of SEO at this point, however many of the processes you go through to get compliant code will automatically improve your “on page” factors and it will rule out a lot of crawling/indexing issues.

#5 – For Your Visitor

Pre-qualification of your visitors is one of the biggest problems many companies make when developing a Web site. Say your Web site is about “cell phones” and you’ve set up your site only for the keyword phrase “cell phones.” Do you know the competing pages for the terms “cell phones” is over 246 million?

Even as a Professional SEO I know it’s going to be pretty hard to compete with those kinds of numbers. Let’s say we break the keyword phrase “cell phones” down to the lowest and most detailed search giving your visitors exactly what they are looking for.

If I was working on this site I would be working on pages that are more concentrated around detailed keyword phrases.

• cell phone – competing pages – 246,000,000
• cell phone ring tones - competing pages 494,000
• custom cell phone ring tones – competing pages 225,000
• make custom cell phone ring tones – competing pages 177,000
• make free ring tones – competing pages – 31,700
• star trek ring tones – competing pages – 5,110
• family guy ring tones – competing pages - 1,950
• like to make my own ring tones – competing pages – 3

By spending just a little research time I was able to find some valuable keyword phrases that could be used to open additional windows into a cell phone site. The key is opening as many windows into your site as possible. Once you have given your visitor exactly what they’re looking for you have already earned their creditability and they most likely will spend additional time on your site looking at what else you have to offer.

Take a look at your site. Do you have a separate page for each of your products or services? Are you breaking it down in the smallest lowest detailed search?

Think of it this way …the search engines goals are to return the most relevant results to its users so break down your keyword phrases into the most detailed result and you are bringing very happy visitor to your site.

#6 – For Web Site Exposure

No one knows more about your product or service than you do so take your knowledge and put it down in writing. Nothing will give you more creditability then having a visitor reading something you have written about your industry. Still the power of the written word is priceless.

There are a number of Web sites on the Internet you can submit your articles to along with posting them on your own Web site. Most Web site owners think their Web site is just a place just to list services and company info. What some forget is most Internet surfers do much research before deciding to hire someone for a service or buying a product. Normally when someone is searching for they are gathering as much information they can about the product first. If they’re coming to your Web site reading valuable information about your industry and products they are immediately going to feel you are an expert in your field.

We are in a world laden with advertising so when writing about a particular product or service by-past the industry hype and stick to the facts. If your readers think you’re writing sales pitches they will instantly hit the back button. Give them detailed information or how to properly use your products something that will be of value to them.

Here is my top list of article marketing Web sites that you can submit your articles and remember the most important place for them is on your own site.

• www.BusinessKnowHow.com
• www.ArticleDashboard.com
• www.Buzzle.com
• www.ArticleBiz.com
• www.EzineArticles.com
• www.ArticleCity.com
• www.ArticleAlley.com

I found a great resource to get your content indexed on Google within 24 hours. Check out http://www.scribd.com. Be sure to read the terms of service Scribd does not like anything that resembles advertising.

#7 For YOU!

Learn learn and learn some more!

One of the best things you can do for your site is to learn as much about search engine optimization and internet marketing as you can. There are a number of free and affordable resources you can use to learn exactly what it takes to perform better in the search engines.

To start with here is a list of Blogs you can subscribe to so you can keep up to date with the latest changes on the Internet:

Angling in Paradise (May 2nd of the Kalum River)

My guests are ready and eager to go. The day before they had a count of four to three each. We make one stop at a convenience store to pick up last minute items and a quick coffee to go. We drive up the Kalum Lake road for five miles, stop at our shop and pick up the 19-foot drift boat then drive the nine miles to the launch site. Everyone’s in great spirits, laughing and joking all the way and only serious topic is sportfishing. What a great way to make a living.

I back the boat to the edge of the river and within 10 minutes we’re drifting. The drift is five miles long. Lines are made ready. Today we’re pulling plugs or using jet planers to pull spin & glow and eggs. The plug we’re using is a #20 hot-shot. Any color is fine as long as they shine and look new. Hook size is a #3 Gamakatsu. I use a size “0” jet planer. Spin & Glow #4 combined with #4 Gamakatsu hook. A little bigger hook is used with spin & glow so that an egg bag can be added, if desired. All hooks are tied with the “egg loop” knot and a four or five foot leader is tied between the jet planer and spin & glow. Reels are usually filled to capacity with quality 20-pound test line.

To keep track of our daily catches when pulling plugs I have devised the following system: If we had an eight to six day, it would mean that we hooked a total of 14 fish and landed six. The number eight on the left is the fish we hooked but lost and the number six on the right is the fish that we landed.

Time 9:20 AM. Three bank fishermen were plunked-out at the put-in, so we floated down to an area we call the pensioners hole, a distance of 100 yards and started fishing there. I told them to let out 60-feet of line. All three rods had hot-shots on. Lines went out quickly and I started to work the hole. As I started my swing to the right - POW - the rod on the left doubled over and we were into our first fish after only 10 minutes. The two other rods were pulled in, clearing the way for Les to play the fish.

Within seconds we all realized we had a powerful Chinook hooked. I slipped the boat down-stream and hit the beach approximately 200 yards from where the fish was first hooked. Les jumped out of the boat onto the shore and continued to fight the fish. Cameras were clicking and videos rolling.

The fish seemed to stop fighting but there was still a lot of pressure on the line as if it has sat on the bottom and decided not to move. This is a common Chinook trait. After 10 minutes we realized it was tangled with some line that had previously been broken off. The only thing we could do was get back in the boat, row out and hope we could get the mess off. Les pulled on the line to its breaking point and to our amazement and delight the other line broke and Les still had the fish. Back to shore we go, Les continued to play this fish and within another 10 minutes he had landed a 30-pound doe Chinook, bright silver, fresh from the ocean 114 miles away. So now our count was zero to one.

We celebrated as I pushed the drift-boat back into the stream and drifted to the next hole. This is a slow moving pool with a rocky tail-out. We started letting the plugs out high in the pool as not to spook the holding fish.

When all three lines are out 100 feet and in the center of the pool, I pull on the oars and they dive under. I start to sweep the pool. After four or five passes we are almost ready to give up and float onto the next pool when rod one doubles over. Instantly the line goes slack. When Les reels in the slack line a powerful Chinook rips off 50-yards of line and goes streaking through the tail-out. In a scramble, the other two lines are cleared out of the way. This fish, landed at the top of the next pool, weighed approximately 35-pounds and since Les already had taken his Chinook for the day, this fish was released, but not before pictures and videos were taken. Time 10:30 AM. The count is now zero to two and off we go.

Since this fish was landed at the top of this pool I decided to fish the lower end. Lines are stripped out on the fast side, and when all were out, I slipped down 50 feet to position the plugs just above the large rocky tail-out and started sweeping to the left. The plugs only fish effectively for one or two minutes because the back-eddy catches them and moves them upstream. After one sweep and no hits, I decide to try one more time. Lines are brought in and let out again. I make the sweep again. The plugs are coming into the slot when line one doubles over with a fish. Seconds later rod three does the same. At first we think its the same fish but we soon realize we have a double-header. We landed two very nice Steelhead weighing about 12 to 14-pounds each. Both were released. What a great day, we had not been fishing for more than two hours and we landed two chinook and two steelhead. The count is zero to four. Time is 11 AM.

We float down a mile passing over a long stretch of low, fast water and around a corner to the kiss hole. While approaching it we can see Chinook rolling on the right side. The kiss hole is a large deep run so I instruct my guests to snap on the jet planers and hook on egg bags. Eggs work well on spawning salmon. We let out 100 feet of line at the top of the run. I start working oars, moving the drift boat to the right, making sure the bait is presented where we’ve seen the rolling fish. It didn’t take long, two sweeps and a very large Chinook took the bait. Rod two was into his first fish. I stayed high in the pool, right side, moved very close to shore and dropped anchor in two feet of water. My guests played the fish from the boat while I went to shore to get some good camera angles. After 30 minutes of pumping Dave finally lands a 50-pound doe.

Score zero to five. Time 12:10 PM. It’s lunch time and I offer my guests the choice of a nice shore lunch complete with camp fire, which takes time, or we all can make a sandwich on board and keep fishing. It was unanimous - keep fishing!

I float down to the next run and keep the planers on because this is a long run too. I started at the very top and worked down. Twenty minutes had passed since I started fishing this run. When were almost ready to reel in, rod two buckles over and we’re into another fish. The fish goes streaking through the tail-out and managed to wrap itself around a rock and broke off. Score one to five. Time 12:45 PM.

We float down through the shoot and slowly I row a long calm stretch. The sun is shining, the fishing so far has been excellent and everyone is in good spirits. As we approach the tail-out we notice Chinook rolling on the left side in a deep slot just above the tail-out. I know from experience that the Steelhead hold on the right side on a gravel bar we call the reds. Planers are taken off in favor of #20 Special Edition (SE) hot-shots. One hundred feet of line is reeled out for all three rods and I start sweeping between rolling chinook and spawning steelhead. Rod three jumps and immediately goes slack. We realize the fish had spit the hook. The hot-shot of rod three starts to shake again. I row the drift-boat to the left and before I get to the middle of the pool rod three rips over, just like the fish had been following it, and almost breaks the rod in half as line goes screaming out. We’re sure that this fish is hooked well but our luck is running out - within seconds the line goes slack, another fish lost and we’re not even sure if it was a chinook or steelhead. Score three to five.

By now we must have spooked the fish so we decide to move on. Everyone is feeling down a bit from losing the last three fish, but we all agreed with the old say, “that’s fishing.”

As we float out of the run I navigate the drift-boat through a shallow rocky section into the next pool called the Jones’s hole. As we float around the corner we observe two bald eagles that I see almost every drift. Hot-shots are left on. We spend another 30 minutes sweeping back and forth fishing but couldn’t raise a bite. Off we go through more shallow water, bumping rocks, trying to avoid getting hung-up.

The next pool is called the double-header and is the half-way point on the drift. The pool got its name from the fact that on one drift we had hooked and landed two chinook at the same time.

The plugs are unsnapped and replaced by the jet planer. This is a short, deep pool whose water circles to the left. Lines have to be kept short to 50 feet and the jet planer is set for the deepest dive. We usually see Chinook rolling here, but didn’t observe any today. After 20 minutes of no hits, we decide to move on in favor of a run that has better conditions for plugging. We kept the jet planers on and adjusted them for shallow dive for the next run. Hooks are checked and sharpened. Fresh egg bags are put on. All this extra attention and good fishing habits didn’t do us any good because we didn’t get a bit after 20 minutes. I float down to the next run and lines are set out again. Ten minutes pass when rod three buckles over just as I was pulling hard on the right oar. Rod three nearly touches the bow of the boat. Panic is on again! After a 30 minute battle a bright silver 65-pound doe chinook is landed on the left shore. The party is on, especially after John released this big fish. Score now is three to six. Time 2:30 PM.

We float a half mile down a stretch of shallow, fast water to a big pool and holding area called the horseshoe. We see chinook rolling everywhere. All tackle is checked and 100 feet of line is fed out. After 10 minutes rod three rips over. John in ecstatic! This is his second fish in 20 minutes. After a short fight he lands a nice 15-pound doe steelhead that also was released. Count three to seven. We normally would spend more time at the horseshoe but since we’ve spent so much time landing fish we had to keep moving.

The next run is usually a very good run and sure enough we had two good rips, one on rod one and the other on rod three - John almost jumped out of his skin! Both fish were lost after a few seconds. Score five to seven. Time 3:30 PM. We’re on the move again to a run called lower rock alley. Once again, we had a good rip on rod three but the fish got off. Count six to seven. We float into a good pool we call the loser hole for the time we lost six chinook in this hole before landing the seventh.

Planers are removed in favor of hot-shots. After three sweeps rod one gets a good hit and the line goes slack. Les winds the reel like crazy but the fish has gotten off. Count seven to seven. Time 4:45 PM.

We make two more sweeps before we pull out of this hole. No more hits. We’re plugging the last hole called last chance. Everyone agreed they didn’t care if they had anymore hits because already the day was fabulous. They no sooner said this when rod two doubles over and the line goes screaming out. Another large chinook is on the hook. I beach the drift-boat and chase the fish. Dave ends up landed it at the drift-boat take-out. A few young kids were there watching the show and were amazed when Dave finally beached this 50-pound doe chinook - and released it. Count five to eight. Time 5:30 PM. My guests all laughed when I said, “Are we all done at five to eight?”

My guests gave me a hearty, “yes, we’re done for today - but there’s still tomorrow.”

We had a pretty good day. We hooked 13 fish and landed three steelhead and five chinook.

Reaching The Top of Page One In Google In As Little As One Week

When you have the right information, climbing to the top of Google in a very short period of time is entirely within your reach. I am living proof. Two weeks ago, I launched my new website, and now I have multiple listings on page one of the Google search results.

An Empirical Truth

Scientists make their way in the world relying upon empirical truths. For those who are unaware, an empirical truth can be defined as, "verifiable or provable by means of repeatable observation or experiment."

In essence, if you can observe it once, then it is interesting. But, when you can repeat the experiment and achieve the same observations multiple times, then you have evidence of an empirical truth.

>From my own observations, what I am about to tell you is an empirical truth, because I have observed it happen again and again.

The Challenge In Exposing The Truth

Anytime someone writes about how to influence placement in the search engines, the writer faces a difficult choice.

In order to light the path of those who come after the writer, the writer must provide some kind of proof as to how the methods work and what kinds of results the writer was able to achieve using the methods.

Introducing The Quandary

In order to believe my story, many people want to see my keywords so they can personally verify my story by reviewing the Google search results. Although you may not be competing directly with my website and the keywords on which I rank, one can almost guarantee that my competitors may stumble over my tutorial at some point in the future.

In other words, if I told you that I was trying to rank for the keyword "cock-a-doodle-doo", then you (the reader) could validate my results. At the same time, my competitor might discover this article and decide to use my methods and my keywords to outrank my own website in the search engines.

This actually happened to one of my mentors. In a public discussion of these same methods, he had given a bone to the readers of the forum where he was participating in a discussion. Within eight weeks, two of his top competitors held the top two spots for his keyword phrase, and after a five-year run at number one in Google, he suddenly found himself sitting in the number three spot.

So, the question is how I tell my story in a way that will help you to also see the light, without giving away the light bulb...

Have A Little Faith In Those Who Are Looking Out For You

Some of you may choose to have faith in the story that I tell. Others will choose to deny my methods, on the principle that they cannot see my results for themselves.

All I ask is that you have a little faith in my story. Then run your own test. Your test will not require a major investment, but when you see your website climbing from nowhere to somewhere in the Google results, you will be glad that you took my story on a little bit of faith.

Some Background

One of my mentors, Bill Platt, has been telling me about these methods for years. But to be honest, the picture just was not clear in my brain, for longer than I would care to admit.

Now and again, I would read something by one of the Internet gurus, and they would tell that they used these methods themselves. When the really rich people on the Internet tell you something about how to perform well on the Internet, it has always been my position that you should listen. I listened; well, I mostly listened anyway.

I hooked up with Bill shortly after having been told the importance of article marketing. Bill seemed to have the answers concerning the article-marketing model, having been in the business himself for a number of years, through his website (http://www.thephantomwriters.com).

Bill always told me that writing articles was about generating traffic and sales from the placement of my articles in ezines. He had also told me that if I played the game right, I could even benefit the rankings of my website in the search engines.

I started using Bill's article distribution service to put my articles into circulation.

Bill had also advised that his clients, who get the greatest benefit from article marketing, use multiple systems to distribute their articles. He advised that Willie Crawford (http://www.gitofftheporch.com) was one of the Internet guru's who used more than one distribution service to put his articles into the wild.

Bill said that using more than one service was a good thing, because most article distribution services have their own unique reach, enabling the writer to get published in more ezines and on more websites. He emphasized that the goal should be to get as many people to your website as possible, using your articles as a method for introducing the reader to your website.

Beware Of Your Own Smartness

After using Bill's article distribution services for a few months, I had the privilege of reading John Reese's Traffic Secrets (http://www.trafficsecrets.com). John offered many useful tips for a successful online business, but one piece of advice he offered I implemented immediately.

John emphasized the importance of tracking our results. He said that in order to see what is successful, we must have a method in place to enable us to track where our traffic came from. Suddenly, I realized that although I knew that my website had been driving a lot of traffic, I had really no idea where that traffic was coming from or its cause.

Let me clarify that a bit. I knew that most of my traffic was coming from the large numbers of articles that I had distributed through Bill's service and the service of one of his competitors (http://www.isnare.com). But, I did not know which articles were generating the bulk of my traffic.

So, I followed John's advice and bought a software package designed to help me track my results (http://www.dynatracker.com). Then, I told Bill that from that day forward, we would need to use tracking URL's with all of the articles I distributed through his service.

Bill agreed that tracking was important, but he suggested that there are better ways to track results than the one I was proposing. I listened to John, but I did not fully listen to Bill's advice. Looking back, I kick myself daily for not listening to Bill in that one moment.

Tracking Your Article Results

Bill had always told me that using the Dyna Tracker was a good product for tracking my results, but it had an inherent problem. That problem is that I would be passing the search engine Link Value from my articles to my tracking software and not to the individual pages of my website.

If only I would have listened... I ran a full-year worth of articles with the Dyna Tracker links in my resource boxes. While Bill was telling me to dump the Dyna Tracker links, I was busy praising the value of the data I collected from the software.

One Test Blew My Mind

On one of my regular phone calls with Bill, I told him that I was launching a new website to complement what I was already doing. I asked Bill if he had any recommendations that he would give me on the new site.

Bill told me that I would not like his answer, but if I wanted to hear it, he would tell me.

I have to be honest, a knot formed in the pit of my stomach as I braced for his comments.

He told me that I should get back to basics. He told me that I already knew from experience that articles would help me to drive traffic to my website. I did know that. Bill recommended that I do two articles per week for twelve weeks. I have done that before, so I knew that I could get good results from that advice. He told me to use more than one article distribution service to put those articles in the wild. I followed that advice as well.

Then Bill got to the stomach punch. Bill told me to throw away my Dyna Tracker and provide direct URL links to my website. He also told me to keyword some of those links to my website, for the purpose of influencing my search placement for those keywords.

He told me to test the idea and to measure my results in just a few weeks. He told me if the methodology did not work for me, then I could start using my Dyna Tracker again.

He also suggested that I should use his Link Building system to develop 100 inbound links to my website, targeting the keywords that I felt would be important to my business. (http://www.linksandtraffic.com) I figured it was worth a try. Bill had never led me astray before, and I did not expect he was doing so then.

The Results

Within just a few weeks, I was getting a good amount of traffic to my new website. Strangely, I found that I was getting far more traffic from the search engines than I ever had before, yet the website was almost brand new! That just flew in the face of that sandbox theory we all hear about.

So, I started testing the keywords that Bill targeted in his linking job on my behalf. Wow. I found my brand new website sitting in the #12 spot in the Google search results on a two-word keyword that is actually pretty competitive. I also found the keywords we targeted in the campaign sitting in the #1, #1, and the #3 spot in the Google search results. I also found many page one results in the Yahoo search results as well.

Cock-a-doodle-doo! The light bulb went on, finally.

Then two weeks ago, I started another new campaign for my newest website. Within 24 hours of completing that website, I had distributed my first article promoting the website. Within 8 days of releasing that site to the public, I also had page one and page two listings for a wide range of keywords that I have so far targeted for my new website.

When In Rome, Do As The Romans Do

I mentioned three of my favorite teachers in this article: Bill Platt, Willy Crawford, and John Reese. I felt all three needed a mention, because all three have taught me things that have helped me to make money online. If you would like to learn from their expertise yourself, just Google their names.

The most important thing that I have learned since starting my website is that if I want to get rich online, I need to listen to those who are already making money online.

My hope is that you will listen to them too, so you can join us at the top.

How To Get Started In Spirituality - Part 5

Things are a little bit crazy out here. 1386 messages in my inbox as of writing this email to you . Few are happy that I am not going to write back again and they do not have to read my long emails. But for every one who felt uncomfortable being on my list there were ten who wanted me to continue writing forever. I wish I could cut paste each and every one of those emails both good and bad so you can see for yourself. I might do that in the near future…

My strength lies in transparency. Not of the body, not even of the mind but of the thoughts which collide within my being. I spend a lot of time in cleansing my thoughts, the lens through which I see the universe. The more I cleanse it the more I feel at peace with myself. I do not sit at a place with eyes closed and pray to God or the higher force to come down and bless me. I have done that and I know nothing happens… There are people who have done that for five decades and still nothing has happened and they are the same guys who run many world famous meditation centers all across the world. Meditation has become more of a lifestyle than a life force.

John once told me that the longest conversations we have is the conversation we have with ourselves. The tiny mind producing a million thoughts. Strange but true …. One of the guys called me last week and told me “Vish I have practiced TM (Transcendental Meditation ) for fifteen years so what is this thing you are talking about. What is it going to do that TM cannot do”

And you know I was wondering in my mind without any offence to this guy because I too have gone through all is ” Look at the damage that TM has done to him. If he really had known everything he would never have called and asked such a stupid question. 15yrs of meditation he should have been a power house by now and look what has happened to him. The Sun has lifted its hands from this child….”

Why am I telling you all this? To caution you that meditation is not a lifestyle it is a life force. That reading a book or attending a seminar is not a style statement . Did you know that only 5% of the people who buy books actually open the book and read a few pages. Did you know that only 2% of the people infact read the book cover to cover? Why because carrying the book has become a life style like carrying empty minds. The same happens with seminar. The same happens with our life once we wake up in the morning.

Everyone around me ran for a lifestyle running after money, health and relationships. I too did that for a while but then I stopped still for a while and said to myself ” All that I want is I want my thoughts to be rich, healthy and to form a great relationship with my body and mind and together we will work in unity and conquer the hearts of all beings interested in a similar line of thought”

And so my work began. With a four year old son(who is now seven, I am blessed to be his dad), with my wife who never understood anything of what I was doing, with my parents who were concerned as to what this guy is upto(remember I was working for top Fortune 500 companies) I began my journey into this world of thoughts.

My thoughts were my company. Good, bad, ugly, dead, weird thoughts became my closest friends. I would sit with them talk to them sometimes they would be harsh sometimes good . I was like a kid who wanted to see what actually happened inside of me. Many times I got hurt and few times comforted but I carried on with the heart of a lion. I had no choice you see I had to make headway, discover a beautiful island in the midst of this desert storm.. My thoughts would take me for a ride they would fool me on most occasions but I braved the storm. I was not too concerned about my failures about my thoughts fooling me for I figured out that it is much better that my own thoughts fool me than to be fooled by life.. There was work to be done a battle to be won. I had only one thing in my mind to get in touch with the life force, the vibrant energy which the great masters speak about.

There are very few masters existing in this universe who have come in contact with this life force and of the few who exist they prefer to remain silent for reasons unknown or they refer to take a backseat like John Harricharan. He is a master I can with absolute certainty say that .Only two or three people really know the depths of his spiritual strength…Many are not aware that the who’s who of United States beg to consult with him and he avoids them on most occasions. They offer him large sums of money and he declines it not that he his allergic to money but he entertains them when he wants to not when they want him.. He feels they can wait….

So did I come in contact with the life force? I will prefer not to answer that question. It might sound very childish like saying “Yes I infact trapped the moonlight in a bowl of water” I love writing but I write only when something within me tells me to write. Sometimes I open the word document and stare at the blank page for two hours and then close the document and go for a walk. The last two years every decision that I have taken has come from my heart the heart bleeds but it is right I tell you that ! and it takes guts to listen to the heart . We have not come here to wake up in the morning, read the newspapers make other peoples life’s interesting by talking about them and then like a load runner carry life’s responsibility ! No ! I am certain we had not been dispatched into this planet to carry problems. Does not make any sense brooding over them. You got to break the shackles, take a deep breath and say ” ENOUGH IS ENOUGH ! I am not going to take it anymore ! Write it in a piece of paper burn it and then go for a walk, a long walk so long that it never ends where you come across a road which says “Welcome to Paradise , What can I do for you Today” And you stand there wondering whether all this is a dream !

Remember I told you about my dream,my mission: Just repeat that

“All that I want is, I want my thoughts to be rich and , healthy and to form a great relationship with my body and mind and together we will work in unity and conquer the hearts of all beings interested in a similar line of thought. Today is the day when the great work will begin ,where the sun will give me company and follow me at every step , where the footprints of time will stand still and watch as I build a brand new world within myself which the universe , the God and every other human being will be proud to be in”

This is a rewarding universe and it rewards transparency. It gives the highest recommendation for transparency of thoughts. Clear Crisp light and powerful these thoughts travel a great distance and today you have one last chance to set the stage on fire… Today at 12 pm Midnight the price for the teleseminar goes up to $197. All the bonuses have gone. They went like fast food within couple of hours but there were many who wrote back saying I should have given advance intimation. Well I cannot extend the deadline of 12 pm midnight today but what I am going to do is to give you all the bonuses which we gave to all the people who enrolled yesterday. And for all those who enrolled yesterday and who missed out on the first 50 don’t worry you still get all the bonuses

So only 18 hours remain. Remember a clear crisp thought is like the diamond which is hidden beneath the rubbles of ordinary thought. You can go ahead and execute a massive search operation many have done that and have failed miserably because only light can attract light and today you have a great chance to touch that life force a teleseminar you would remember for a long time to come

So what do you pay ?

Only $97 . Yes all internet marketers think I am crazy because they have already started sending emails for $497 and the cash counters have began to roll but I had no hesitation in reserving this special price for you. Only $97 and in return you get

1) To attend the live teleseminar on October 25th details of which will be given to you shortly. In case you miss this don’t worry you will be provided the download link for the audio and the complete transcript of it.

2) The Complete downloadable kit of “The 12 Power Principles” which sells currently for $397. This includes the step by step audio and the transcript. You don’t need anything more once you lay your hands on this telseminar and John’s 12 Power Principle. It is that powerful… You will get all the downloadable audio and transcript links 36 hours after you join for the teleseminar

3) This third bonus is sold out but I am extending it and making it available to everyone who enrolls for the telseminar by midnight today ie Wednesday E.S.T . This is a biggie. Complete access to 36 stunning videos of Power Principle and more. You get access to Spiritual simplicity membership site where current members are paying more than $97 per month. You don’t pay anything not a single dime.
Bring someone whom you dearly love with you on the call. It could be your son, your daughter, your friend, your partner, your father, your mother, or whoever it is but someone whom you dearly love…. This is very important and if you cannot find anyone that is still ok but I am sure you will…

Also ensure that you have a blank notepad and a blue and red pen with you on the call

So, here is your first take to grab the magical tool with both hands.

The Ethnicity of the Antichrist

One of the great mysteries concerning bible prophecy and the end times is the national identity of the Antichrist. This is an important topic because it will eventually aid the last days generation of Christians in the correct identification of the Antichrist. Fortunately, the Bible provides us with several details regarding the nationalistic origins of this sinister personality.

His Roman Nationality

Although much debate surrounds his national identity, the Book of Daniel clearly states that the Antichrist will come from among the people whose armies destroy the Temple.

“A ruler will arise whose armies will destroy the city and the Temple.” Daniel 9:26 (NLT)

The City and the Temple referenced in this passage were destroyed in A.D. 70 by Titus and the Roman legions, but Titus was not the ruler referenced in this verse. Daniel 9:27 describes the ruler as one who will make a seven-year treaty with Israel, put an end to the sacrifices and offerings, and set up a sacrilegious object that causes desecration. These are events that will be fulfilled in the life of the Antichrist. According to Daniel, the Antichrist will come from among the people who destroyed the Temple. Therefore, we can be certain that the Antichrist will come from among the Roman people.

However, coming from among the Roman people does not automatically mean that the Antichrist will be of Italian heritage or Roman ethnicity. It simply means he must come from among those people who were part of the Roman Empire at that time. From an ethnic standpoint, this leaves the door open to countless possibilities. The Roman Empire covered most of the known world in its day, and Roman citizenship was extended to many non-Italian peoples. So how do we interpret this passage?

Most likely, Daniel 9:26 is a reference to the power base from which the Antichrist will operate. The Book of Daniel clearly states that the final world empire before the establishment of Christ’s Millennial Kingdom will be a resurrected form of the Roman Empire. In all likelihood, the Antichrist will be the ruler of this revived Roman Empire which will “devour the whole earth,” and in this way, Christians will be able to identify him as the Antichrist.

Is the Antichrist Syrian?

Daniel Chapter 8 provides us with further clues in regard to the life and times of the Antichrist. In it, the angel Gabriel explains Daniel’s vision of a Ram and Goat as events relating to the Greek Empire of Alexander the Great. In a claim verified by history, Gabriel states that following the death of Alexander, the empire will be divided into four parts. From one of those four parts, the Antichrist will arise:

“The shaggy male goat represents the king of the Greek Empire. The four prominent horns that replaced the one large horn show that the Greek Empire will break into four sections with four kings, none of them as great as the first. At the end of their rule, when their sin is at its height, a fierce king, a master of intrigue, will rise to power. He will become very strong, but not by his own power. He will cause a shocking amount of destruction and succeed in everything he does. He will destroy powerful leaders and devastate the holy people.” Daniel 8:21-24 (NLT)

Daniel Chapter 11 provides an in-depth examination of the history of the breakup Alexander’s empire, describing historical events relating to the King of the North and the King of the South. The latter part of the chapter describes the Antichrist, identifying him with other historical figures who have held the title “King of the North.” This, along with the passage cited above, clearly links the Antichrist to the Northern Kingdom of the divided Greek Empire. This kingdom was ruled by one of Alexander’s generals, Seleucus, who ruled the areas of Syria, Mesopotamia, and Persia. Therefore, it is reasonable to assume that the Antichrist will in some way be linked to this geographic area of the Middle East.

Isaiah Chapter 10

In addition to Daniel 8, the prophet Isaiah also offers some interesting insight concerning a “king of Assyria”:

“After the Lord has used the king of Assyria to accomplish his purposes in Jerusalem, he will turn against the king of Assyria and punish him – for he is proud and arrogant. He boasts, ‘By my own power and wisdom I have won these wars. By my own strength I have captured many lands, destroyed their kings, and carried off their treasures. By my greatness I have robbed their nests of riches and gathered up kingdoms as a farmer gathers eggs. No one can even flap a wing against me or utter a peep of protest.” Isaiah 10:12-14 (NLT)

Although not directly identified by Isaiah, this king of Assyria bears a striking resemblance to the Antichrist. Both the Book of Daniel and the Book of Revelation describe the Antichrist as proud and arrogant, boasting arrogantly and blaspheming God Himself. His boast that “no one can even flap a wing against me or utter a peep of protest” also fits the description of the Antichrist as given in the Book of Revelation:

“They worshiped the dragon for giving the beast such power, and they worshiped the beast. ‘Is there anyone as great as the beast?’ they exclaimed. ‘Who is able to fight against him?’” Revelation 13:4 (NLT)

Isaiah 10, coupled with Daniel 8, lends support to the idea that the Antichrist will somehow be connected to political power in this region of the world.

Is the Antichrist Jewish?

Is the Antichrist Jewish? Although there is no definitive answer, two Bible verses provide us with good reason to believe he will be. The first appears in the Book of Genesis when God prophesies the coming of Israel’s Messiah and Satan’s Antichrist.

“From now on, you and the woman will be enemies, and your offspring and her offspring will be enemies. He will crush your head, and you will strike his heel.” Genesis 3:15 (NLT)

Later on, when Jacob is blessing his sons, he makes this prophecy about Dan:

“Dan will govern his people like any other tribe in Israel. He will be a snake beside the road, a poisonous viper along the path, that bites the horse’s heels so the rider is thrown off.” Genesis 49:16-17 (NLT)

This reference to a serpent striking a heel may indicate that the Antichrist will be a Jew from the tribe of Dan, but it isn’t certain and many reasonable people are divided on this issue.

In addition to this reference to the tribe of Dan, the Book of Daniel points out that the Antichrist will worship himself above all else:

“Neither shall he regard the God of his fathers, nor the desire of women, nor regard any god: for he shall magnify himself above all.” Daniel 11:37 (KJV)

This passage is often referenced by those who believe the Antichrist will be of Jewish heritage. The fact that he will have no regard “for the God of his fathers” is viewed as a reference to the monotheistic God of the Jews.

Adding further fuel to speculation that the Antichrist might be Jewish is the following passage from the Book of Revelation:

“Then I saw another beast come up out of the earth. He had two horns like those of a lamb, and he spoke with the voice of a dragon.” Revelation 13:11 (NLT)

This verse states that the Antichrist will “come up out of the earth,” a biblical phrase often associated with the promised land and the Jewish people. Throughout the Old Testament, the earth is used as a symbol for Israel, while the sea is used as a symbol for the Gentile peoples:

“And now in my vision I saw beast rising up out of the sea. It had seven heads and ten horns, with ten crowns on its horns. And written on each head were names that blasphemed God.” Revelation 13:1 (NLT)

The verse above is a reference to the Antichrist’s kingdom, which as stated before, will be a revived form of the Roman Empire – thus emerging from among the Gentile people. But all the authority of this kingdom will be exercised by “the beast from the earth” referenced in Revelation 13:11:

“He exercised all the authority of the first beast. And he required all the earth and those who belong to this world to worship the first beast, who death-wound had been healed.” Revelation 13:12 (NLT)

The first beast, whose “death-wound had been healed,” is the revived Roman Empire. The Book of Daniel clearly states that this world empire will re-emerge in the last days, thus becoming healed of its mortal wound. But the one who rules it will “come up out of the earth.” Could this be a reference to the Antichrist’s Jewish heritage?

Will the Jews Accept the Antichrist as Messiah?

All the speculation surrounding the Antichrist’s possible Jewish heritage lends itself to another question: Will the Jews accept the Antichrist as their Messiah? Many believe that the following statement by Jesus is really a prophecy that the Jewish people will accept the Antichrist as their Messiah:

“I am come in my Father’s name, and ye receive me not: if another shall come in his own name, him ye will receive.” John 5:43 (KJV)

The Antichrist would have to be Jewish in order to be accepted by Israel as the Messiah. Many believe this scripture points to a specific person in the future who will “come in his own name” and be accepted as the Redeemer of Israel.

Conclusion

It is an absolute certainty that the Antichrist will arrive on the world scene as the ruler of a revived Roman empire. However, it is less certain whether or not he will be of actual Italian descent or some other ethnic background. Several scriptures offer the possibility that he could be Assyrian, Greek, or Jewish. But none of them offer us the definitive statement contained in Daniel 9:26.

So how do we rectify these seemingly contradictory prophecies concerning the Antichrist’s nationality? Is he Roman? Italian? Jewish? Assyrian? Greek? He doesn’t necessarily have to be exclusively one or another. He could be an Assyrian Jew born and raised in Italy, or any number of possible combinations. We don’t know for certain, but history indicates that each of these prophecies will be harmonized when the Antichrist finally appears.

Two thousand years ago, the seemingly contradictory prophecies of the first coming of the Messiah were all harmonized in the life of Jesus Christ who was a Nazarene born in Bethlehem who came out of Egypt. With the benefit of hindsight, we can see how this was possible, but for the Jewish scholars who lived before the birth and ministry of Jesus, these prophecies were a topic of intense debate. Would the Messiah come from Nazareth, Bethlehem, or Egypt? The answer, of course, was all three.

In similar fashion, a debate continues today in regard to the prophecies of the Antichrist and his national identity. But no matter how much we speculate on the ultimate meaning of the scriptures, we won’t know the absolute truth until God’s appointed time. As such, it is wise to study these prophecies and teach them to others, so that Christians of the Antichrist’s generation will be able to positively identify him based on sound Scriptural evidence.

May the Lord Jesus Christ, upon His Return, find us actively engaged in teaching these truths to others. Until then, live with a patient and enduring faith that His Return is soon upon us.